Wednesday, October 26, 2011

Day One of ReFresh 2011

The first day of ReFresh is winding down and it’s been a great success.  The conference started this morning with introductions and a brief conference overview, followed by an interactive demonstration of new features available in ADC’s InterStore.Net Fresh Item Management software suite (version 6.4.2) for both in-store and central users.  Rob Appell and Mark Molter showed attendees the new web-based software and additional functionality, designed to make the software easier to use for end users.

ADC’s presentation was followed by a retailer presentation by Jonathan Key of Brookshire Grocery Company, who discussed the significance of a Fresh Item Management (FIM) Coordinator in the overall FIM process, specifically during implementation.  His presentation created a lot of interaction among attendees, who were able to ask questions throughout.

After the lunch break, sessions started again with a second retailer presentation from Lon Herget of Associated Food Stores discussing how they are using InterScale, NutriGen, Shrink Management and Markdown Management as a wholesaler.  Lon outlined how Associated Food Stores is working towards having their banners use standardized recipe formats to streamline their NutriGen use. 

Lon’s presentation was followed by a presentation from ADC’s Implementation Services Manager, John Hall, who presented on what retailers can expect throughout the implementation experience, including setting expectations for implementation and tips on how to streamline the process.  John also went over the savings or increased profits that can be expected from each module.

The day ended with the favored roundtable discussions where three ADC users led discussions on their FIM / implementation experience.  Each of the chairs spoke on a different software system/module, including InterScale, Production Planning and Shrink Management. 

We’re looking forward to a poolside dinner tonight and another great day tomorrow that kicks off with our keynote speaker, Harold Lloyd. 

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