Q4 Fresh Features Newsletter

We've just published our fourth quarter edition of our newsletter, Fresh Features. Catch up on the latest news at ADC by reading our newsletter here.

ADC Launches New Corporate Website

ADC  is pleased to announce the release of their new company website at www.AppliedDataCorp.com. One of the biggest changes to the website is the relocation of ADC’s corporate web address to www.AppliedDataCorp.com.

The new website follows the significant rebranding of ADC’s software product logos and allows visitors to access information on each of ADC’s software systems from the home page. Additionally, ADC’s new two minute product highlight video can be accessed from the home page.

Enhanced features include access to ADC’s Support Portal through the ‘My Support Login’ option in the main navigation for current customers and the availability to translate web content to French, German and Spanish.

The redesigned website reflects ADC’s branding efforts to have continued recognition as a leading provider of Fresh Item Management (FIM) software solutions.

“When we started the redesign of our corporate website, we had a long list of changes and improvements that we wanted to make,” said Jamie Simon, Marketing Director at ADC. “It was important to have a more modern site, with enhanced imagery and navigation, as well as easier-to-find ‘Contact ADC’ forms. We feel we have achieved all of this and more and are excited to launch the website.”

Want to learn more? Click here to contact ADC today.

ReFresh 2012 Considered a Huge Success

ADC held its 11th annual ReFresh Conference from September 10th-September 12th, 2012 at the Sheraton Sand Key Resort in Clearwater Beach, Florida. ReFresh attendees represented twelve grocery/supermarket chains from across the United States and Canada.

The ReFresh agenda included software updates, new technology presentations, a retailer presentation, industry updates, retailer-chaired roundtable discussions and an ADC Question and Answer Panel session.

On Monday, September 10th, ReFresh began with Welcomes and Introductions by Steve Loveridge, CEO of ADC. Steve discussed the conference agenda, as well as revealed ADC's new 2-minute promotional video, which can be viewed here.

"We welcome our current and prospective clients to the 11th ReFresh conference. Throughout the conference, we encourage you to ask questions and network with your industry peers," Steve said in the opening presentation. "This is your opportunity to share and discuss your successes with FIM, discover ways to improve your FIM investment and learn about new technology offerings."

After Steve's introductory presentation, Jonathan Key of Brookshire Grocery Company presented "Keys to a Successful FIM Implementation." Jonathan shared insights Brookshire Grocery Company learned throughout their installation of InterStore, ADC's FIM software suite, including how to successfully install P-Cubed Production Planning system into stores.

Following Jonathan's presentation, Robert Appell, ADC's Chief Operating Officer, and Mark Molter, ADC's Director of Channel Development, led an interactive presentation and demonstration of ADC's InterStore 6.4.2 software. During the presentation, many attendees saw the redesigned Store User Interface that features icon style buttons, as well as enhanced features and capabilities. 
 
Additionally, two industry experts presented insightful information on food safety and shopper insights:  

• "Food Safety Update at the Retail Level: Expert Advice from the Dean of Recalls" by Gale Prince, President of SAGE Food Safety Consultants – Gale shared important statistics on fresh food recalls, as well as the cost and long-lasting effects of recalls. Gale also discussed important steps in planning for recalls; including keeping electronic records and ensuring you have a recall process in place.
• "Major Trends in the Supermarket Perimeter" by Anne-Marie Roerink, Principal at 210 Analytics – Anne-Marie presented her most recent research on shopper behavior, including the growing trends of shopper's saving money by simply cutting back on their grocery purchases and thoroughly checking price comparisons for the more expensive food purchases, such as meat.

"As a potential customer, ReFresh was a great experience. I got valuable information from the presentations, ADC associates and ADC's clients." ReFresh 2012 Attendee and Potential ADC Customer

Partner Interaction – ReFresh 2012 had six industry partners sponsor the event, where they were able to showcase their latest solutions for grocery/supermarket retailers. ReFresh attendees were able to interact and network with the following organizations:

• Bizerba
• Epson
• Hobart
• Ishida Rice Lake Retail Solutions
• NBI Digi
• Zebra Technologies

Dates and location for next year's ReFresh will be announced by the end of 2012.  Want more information? Click here to contact ADC today.

Petty's Fine Foods Implements InterScale

Petty's Fine Foods of Tulsa, Oklahoma, has selected ADC's InterScale software system. Petty's has been providing high quality food products to the Tulsa, Oklahoma community for over sixty years. Petty's sought a scales management solution that provided increased visibility of scale activity and performance, as well as powerful reporting capabilities.

ADC's InterScale system hosts future-date item, price and label information to and from barcode labeling scales and printers in fresh food departments. InterScale works with any mix of scales, printers and kiosks, irrespective of brand. With improved scale pricing and tare accuracy, Petty's is saving money and requires less labor to maintain their scales.

"Prior to implementing InterScale, I relied on phone calls from store associates to alert me to scale problems. With InterScale, I have real-time visibility of what is going on with each of our scales, whether I'm in the store or across the street in my office," said Scott Petty, Owner of Petty's Fine Foods. "InterScale helps us ensure regulatory label compliance for ingredients, allergens, nutri-facts, traceability and Country of Origin Labeling (COOL)."

InterScale is one of three software systems that comprises ADC's InterStore Fresh Item Management (FIM) software suite. The other two systems are: NutriGen Recipe Manager, which provides interactive recipes for store operators for items produced or finished in stores, and the P-Cubed Fresh Production Manager, which automates, manages and tracks production in the fresh departments of grocery stores.

"With InterScale Petty's further enhances their fresh food offerings with improved labeling accuracy, while saving money," stated Steve Loveridge, ADC's CEO. "By installing InterScale and seeing the improvements in their store already, Petty's has the framework to expand to a full Fresh Item Management solution as their requirements grow."

Want more information? Click here to contact ADC today.

Beecher's Handmade Cheese Selects InterScale

Beecher’s Handmade Cheese, an artisan cheesemaker based out of Seattle, Washington, has implemented ADC’s InterScale Scales Management software system for their retail stores. In addition to their retail stores on both sides of the country, Beecher’s distributes their artisan cheeses nationwide.  Beecher’s installed InterScale for their final Point of Sale (POS) labeling in their stores.  

“Since each of our products is unique, it’s important for us to ensure they are labeled accurately at our busy counters. Additionally, we use the labels as a medium to provide information for our customers about the origins of their food - be it cheese, charcuterie, antipasti or anything else,” said Robert Hartley, Director of Information Technology at Beecher’s Handmade Cheese.  “InterScale allows us to centrally manage this data and to push it down to our Mettler-Toledo Impact scales.”

InterScale is one of three software systems that comprises ADC’s InterStore Fresh Item Management (FIM) software suite.  The other two systems are: NutriGen Recipe Manager, which provides interactive recipes for store operators for items produced or finished in stores, and the P-Cubed Production Manager, which automates, manages and tracks production in the fresh departments of grocery stores.  

“Beecher’s is known for their high quality cheese products.  InterScale software increases their offering to customers by providing consistent and accurate product labels for their customers,” stated Steve Loveridge, President of ADC.

Want more information? Click here to contact ADC today.

Only 6 Weeks Left Until ReFresh 2012

ReFresh 2012 is just around the corner - register today! You don't want to miss this must-attend Fresh Item Management (FIM) conference. 

This year's ReFresh is at the Sheraton Sand Key Resort in Clearwater Beach, Florida from September 10-12, 2012. 

The agenda includes retailer presentations, roundtable discussions, software updates and more - all designed to help discover new ways to maximize your FIM investment. 

Attendees also have built in networking time with industry peers to share FIM stories, as well as time to interact with vendor partners.

Here's what some of last year's ReFresh attendees had to say:  

• "Topics were very relevant. Time was well allocated - with no wasted time."
• "Great conference. I really learned a lot about what other companies are doing."
• "Excellent conference...great sharing of knowledge between conference attendees."

Want more information? Click here to contact ADC today.

A Grocery Chain with 2,300 Stores Implements Shrink Management

A tier-one grocery chain with multiple banners and 2,300 stores has licensed ADC's 6.4.0 Shrink Management software module, with food donation tracking and reporting features and implemented the system, so far, across 160 of its stores.

With the Shrink Management module, the grocery chain has realized a reduction in shrink of 19% to 25% in their fresh food department categories, as well as a reduction in the amount of labor required to capture and report shrink by 50%, through the use of hand-held wireless bar-code scanners.

The Shrink Management software module assists the grocery chain in receiving increased tax deductions by generating accurate IRS-Compliant food donation reports, allowing food items that are on or past their "sell-by" date to be charitably donated to food banks as a tax write-off.

"With the Shrink Management module, we are able to view reports of food donated by our stores, including a complete history of each item donated, the amount and cost," stated a member of the grocery chains FIM Project Team. "We then submit the donation reports to the IRS and receive a cash tax benefit of approximately 50% of the difference between the retail price of the food and the cost of the food, which has relieved the company's tax burden across the chain by millions of dollars per year. The tax benefits associated with the Shrink Management module easily paid for the software and project costs within the first year."

As a module within ADC's P-Cubed In-Store Food Production system, the Shrink Management module sets a foundation for ADC's Production Planning module. The Shrink Management module tracks products being donated at the item level and identifies perishable items that are over produced or un-sellable. The software also provides the ability to track products used for demonstrations and sampling and to isolate losses for insurance claims from catastrophic events such as power failures, floods, tornados, hurricanes etc.

"The Shrink Management module helps our clients yield a significant return on investment, in a short amount of time because of the increased tax deductions they receive," stated Steve Loveridge, ADC's CEO. "The P-Cubed system is modular in design, to allow clients to install the modules that address their FIM needs. Over time, more modules can be activated as their FIM needs evolve, which can result in further savings."

Want more information? Click here to contact ADC today.